Privacy Policy

Effective Date: October 4, 2026

LIV Studio (“we,” “our,” or “us”) operates mobile applications available on the Apple App Store and Google Play Store. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our applications, including msqrd and our other products listed on our website.

By installing and using our apps, you agree to the collection and use of information in accordance with this policy.

1. Information We Collect

User Accounts

If our applications support user registration and account creation, we may collect:

Email address.
Username, login, nickname, or display name.
Profile information provided voluntarily by the user.
Authentication data from Sign in with Apple or Google, if you choose those options.

Photos, generated content, and related files

Some apps (including msqrd) process photos you take or select, AI-generated images, public feed posts, likes, and related metadata such as template identifiers and timestamps. You can delete your account and associated personal data as described below.

Automatically collected data via third-party services

Our apps and servers integrate third-party services that may collect data automatically to run the product, analyze performance, protect against abuse, deliver media, and (where used) show advertisements:

AppMetrica (Yandex): analytics of how users interact with some of our apps. It may collect device models, operating system versions, session durations, in-app events, and IP addresses.
Yandex Ads: used in some apps to display advertisements. It may collect Advertising IDs (such as Google Advertising ID / AAID or IDFA) to serve personalized ads.
Google Analytics (GA / GA4): we may use Google Analytics to understand product usage, traffic, and in-app or website events. It may collect device and browser information, approximate location derived from IP address, identifiers (such as a client or app instance ID), and interaction events. See Google’s Privacy Policy and how Google uses data from sites and apps.
Firebase (Google): we use Firebase services such as Firebase App Check and related Google Cloud / Firebase backend features (for example Cloud Functions) to operate and protect the app. Firebase may process device identifiers, App Check / App Attest / Play Integrity tokens, app instance identifiers, crash or diagnostic signals, and request metadata. See Firebase Privacy and Security.
Bunny.net: we use Bunny.net as a content delivery network and media storage for images and other files (including generated photos and public feed assets). Bunny.net may process IP addresses, request logs, cache data, and the files we store or deliver. See Bunny.net Privacy Policy.

Location Data

Some of our apps may request permission to access your device’s location.

Purpose: this data is used strictly for analytical insights and, where ads are shown, to display geographically relevant advertisements.
Control: you can enable or disable location services at any time through your device settings.

2. Use of Your Data

We use the collected data for the following purposes:

To provide, maintain, and improve our applications.
To manage user accounts and provide customer support.
To store and deliver photos, generated images, and public feed content.
To analyze application usage trends and optimize user experience.
To protect the service against abuse, fraud, and unauthorized access.
To process in-app purchases where the app offers them.
To deliver relevant advertisements and measure ad performance in apps that show ads.

3. Third-Party Services and Links

Our apps contain integrated SDKs and infrastructure from third-party providers. These third parties have their own privacy policies governing how they handle your data:

Google Play Services, Google Analytics, and Firebase: https://policies.google.com/privacy
Firebase: https://firebase.google.com/support/privacy
AppMetrica & Yandex Ads: https://yandex.com/legal/confidential/
Bunny.net: https://bunny.net/privacy
Apple (Sign in with Apple, App Store, In-App Purchases): https://www.apple.com/legal/privacy/

4. Data Retention and Account Deletion

We retain your personal information (such as account data) only for as long as necessary to fulfill the purposes outlined in this policy.

Account Deletion: users have the right to delete their accounts and associated personal data at any time. You can request account deletion directly within the application settings or by contacting us via email.

5. Children’s Privacy

Our applications are not intended for use by children under the age of 13 (or the applicable age in your jurisdiction). We do not knowingly collect personal data from children. If we discover that a child has provided us with personal data, we will delete it immediately.

6. Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the “Effective Date” at the top.

7. Contact Us

If you have any questions or suggestions about this Privacy Policy, contact us:

Developer: LIV Studio
Email: livstudiodev@yandex.by